Producer of special machines
Solid 50-year-old company from Hungary with great expertise in its field was interested in doing more business on the German market and to identify German potential targets.
Simple, plain and direct sales activities for the client. His own marketing (website etc.) was good enough, he already had an export manager and therefore this job was only about selling the client!
- Definition of target groups.
- Research and selection of suitable companies to contact including decision maker, contact etc.
- Creation of small info-material such as info mail etc.
- Campaign: contacting of all the targets with huge success: alone the activities of the first two months lead to 8 meetings and a trip of the export manager to Germany to visit and negotiate with all the meetings BDG has arranged!