The German Software & IT Industry The German software and IT industry has seen dramatic developments since its beginnings in the 1950s. Since the presentation of Konrad Zuse’s very first prototype of a computer, the infamous Z1, the world of German IT has developed at an exponential rate. Today, the industry boasts a market capitalization

The Consumer goods industry in Germany If you want to introduce consumer goods to a new market within the European continent, there is no better place to start than the largest consumer market in Europe: Germany. The on-going stability of consumer spending, the highest GDP in Europe and a comparably wealthy population make Germany the

The German Mechanical Engineering Industry – an Overview Mechanical engineering is doubtlessly one of the crown jewels of Germany’s industry, which is why we would like to introduce you to this influential sector in the following: More than 9,000 companies with an annual turnover of 263 billion euros (2023) make Germany the third most important

The last year has been difficult for most businesses and international expansion has in many cases been on hold. The turning point seems near and as proactive sales experts in the German market